Kung Fu Tea
As a Brand & Marketing Strategist at Kung Fu Tea, I concept, build, and execute campaigns that live at the intersection of culture, community, and content. From social to lifecycle, everything I create is rooted in strategy but made to feel fresh, innovative, and a little disruptive.
The goal? Push the brand forward and cement Kung Fu Tea as a powerhouse in the boba universe. 🧋
Here are some of my favorite campaigns and creatives I’ve led and brought to life.
MY ROLE:
✶ Brand Partnerships & Marketing Strategist
✶ Social Media Management & Content Creation
✶ Content Creator Campaigns
✶ Marketing Comms (Email, & App Push Notif.)
For Boba Lovers
✳︎
By Boba Lovers
✳︎
For Boba Lovers ✳︎ By Boba Lovers ✳︎
Group 7 Trend
1.7MViews, 46K Engagements
Boba-inspired 3D Nail Art Collab
683K Views, 25K Engagements
Single’s Day Cross Collab (KFT Hosted with Levain Bakery, Coco Kind, Auntie Anne’s, Tony’s Chocolonely, My Mochi, & VanLeeuwen Icecream)
Doggface208 Cranberry Juice Trend
Starbucks Bearista Trend DIY
164K Views, 9K Engagements
Starbucks Bearista Trend
1M Views, 43K Engagements
One Sip Per Trick-or-Treater
POV Your Art is Edible Collab
Snow Storm Trend
Wicked 2 Premier Reference
Stranger Things Premier Reference
Thanksgiving Meme